Andrew Webley, CEO of The Smarter Web Company, says the Bitcoin downturn in 2025 has strengthened his confidence. In the long-term cycle, rather than weakening it. In a year-end reflection shared this week, Webley noted that Bitcoin closed 2025 lower than many investors expected. Despite reaching a local high in October. However, he said the result was not surprising after nearly a decade of investing through multiple market cycles.
He pointed to historical patterns where negative years often preceded sharp recoveries. Previous downturns in 2014, 2018 and 2022 were followed by strong rebound years. With average gains exceeding 90%. While he stressed that past performance does not guarantee future results. Andrew Webley said these cycles continue to shape his outlook for 2026.
Historical Cycles Shape 2026 Outlook
According to Andrew Webley, Bitcoin’s long-term trend remains upward. Even when short-term sentiment weakens. He described 2025 as a year of consolidation rather than failure. While arguing that periods of lower prices often reset leverage and expectations. He added that renewed optimism typically follows these resets
For SWC, this outlook matters because Bitcoin sits at the center of its balance sheet strategy. The company ended 2025 holding 2,664 Bitcoin. Giving it flexibility across different market conditions. Andrew Webley said 2026 could resemble previous post-decline years. Where confidence returned gradually rather than overnight. As a result, he expects sentiment to improve alongside disciplined capital deployment.
Two Strategy Paths for Rising or Falling Prices
Andrew Webley outlined two broad scenarios guiding SWC’s planning. First, if Bitcoin sentiment improves and prices rise, the company expects its equity to trade above net asset value. In that case, SWC could use its ATM facility to raise capital efficiently and expand its shareholder base. He also noted that stronger market conditions would support demand for the firm’s Bitcoin-backed convertible instruments. This could create a feedback loop that enables further Bitcoin accumulation.
Second, if Bitcoin trades sideways or declines, SWC plans to rely on alternative tools. These include selective debt use, approved share buybacks and potential adjustments to its convertible structure. Andrew Webley said the current scale of the company’s Bitcoin holdings gives it room to act without rushing decisions.
Discipline Over Prediction Remains the Focus
Beyond Bitcoin price action, Webley emphasized that SWC remains committed to growing its operating business. He said the firm’s advisory, hosting and support services provide steady cash flow and high margins. This helps buffer volatility in digital assets. He described SWC as part of a growing group of companies adopting “digital capital” strategies. Where Bitcoin serves as a core balance sheet asset. Different models are emerging, he said and markets will gradually learn which approaches work best.
Looking ahead, Webley said 2025 would focus on building foundations. In contrast, 2026 will center on execution. He closed by saying the company prioritizes discipline over prediction, preparing for multiple outcomes. While staying aligned with its long-term goal of increasing Bitcoin per share.
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SWC CEO Andrew Webley Sees 2026 Bitcoin Upside After 2025 Dip Up
Andrew Webley, CEO of The Smarter Web Company, says the Bitcoin downturn in 2025 has strengthened his confidence. In the long-term cycle, rather than weakening it. In a year-end reflection shared this week, Webley noted that Bitcoin closed 2025 lower than many investors expected. Despite reaching a local high in October. However, he said the result was not surprising after nearly a decade of investing through multiple market cycles.
He pointed to historical patterns where negative years often preceded sharp recoveries. Previous downturns in 2014, 2018 and 2022 were followed by strong rebound years. With average gains exceeding 90%. While he stressed that past performance does not guarantee future results. Andrew Webley said these cycles continue to shape his outlook for 2026.
Historical Cycles Shape 2026 Outlook
According to Andrew Webley, Bitcoin’s long-term trend remains upward. Even when short-term sentiment weakens. He described 2025 as a year of consolidation rather than failure. While arguing that periods of lower prices often reset leverage and expectations. He added that renewed optimism typically follows these resets
For SWC, this outlook matters because Bitcoin sits at the center of its balance sheet strategy. The company ended 2025 holding 2,664 Bitcoin. Giving it flexibility across different market conditions. Andrew Webley said 2026 could resemble previous post-decline years. Where confidence returned gradually rather than overnight. As a result, he expects sentiment to improve alongside disciplined capital deployment.
Two Strategy Paths for Rising or Falling Prices
Andrew Webley outlined two broad scenarios guiding SWC’s planning. First, if Bitcoin sentiment improves and prices rise, the company expects its equity to trade above net asset value. In that case, SWC could use its ATM facility to raise capital efficiently and expand its shareholder base. He also noted that stronger market conditions would support demand for the firm’s Bitcoin-backed convertible instruments. This could create a feedback loop that enables further Bitcoin accumulation.
Second, if Bitcoin trades sideways or declines, SWC plans to rely on alternative tools. These include selective debt use, approved share buybacks and potential adjustments to its convertible structure. Andrew Webley said the current scale of the company’s Bitcoin holdings gives it room to act without rushing decisions.
Discipline Over Prediction Remains the Focus
Beyond Bitcoin price action, Webley emphasized that SWC remains committed to growing its operating business. He said the firm’s advisory, hosting and support services provide steady cash flow and high margins. This helps buffer volatility in digital assets. He described SWC as part of a growing group of companies adopting “digital capital” strategies. Where Bitcoin serves as a core balance sheet asset. Different models are emerging, he said and markets will gradually learn which approaches work best.
Looking ahead, Webley said 2025 would focus on building foundations. In contrast, 2026 will center on execution. He closed by saying the company prioritizes discipline over prediction, preparing for multiple outcomes. While staying aligned with its long-term goal of increasing Bitcoin per share.