When a project constantly needs cheerleaders talking it up? Red flag. That's the hallmark of a weak token—one that can't stand on its own merits. Real projects don't survive on hype and promotion marathons; they're built on substance. If you're seeing endless marketing pushes and influencer dependency, you're probably looking at a project banking entirely on narrative rather than utility. The smarter move? Gravitate toward coins with actual fundamentals. Projects with genuine adoption, real use cases, and teams that let their work speak louder than their PR campaigns. Those are the ones that compound wealth over time, not the ones that pump on borrowed attention.