When the story stops working, don't cling to it—craft something better.

That's the real skillset.

Here's why structured teams beat solo operators: they've figured out the division of labor. Builders focus on execution and product. Sales and marketing people handle narrative and community. Each plays their lane.

With a board? Even cleaner. You get strategic oversight, specialized expertise, and someone to keep you honest when the market's telling you something different. The founder isn't pulling five ropes at once.

Solo? You're building, selling, fundraising, handling ops—all while trying to stay sane. Something always breaks. Usually your momentum.