Anyone who has spent a few years in the crypto space can see clearly that those seemingly inexplicable MEME coins are quietly rewriting the rules of the entire market.

I have personally witnessed many "high-end" projects collapse overnight, and I have also seen those coins initially mocked become the main players in the market step by step. From DOGE as an internet meme in 2013 to assets worth hundreds of billions of dollars today; from PEPE's over 5500% surge in a month in 2023 to the MEME coin sector surpassing $48 billion—these numbers do not lie.

**Why has the traditional model failed?**

Those who rely on financial statements and mathematical formulas to make a living often obsess over "intrinsic value." But the reality is, you simply cannot calculate the consensus value of a community, nor can you measure how much a cultural wave can stir up. I have seen too many well-packaged projects that are actually Ponzi schemes—using the funds of later entrants to pay early participants. Once new capital stops flowing, the entire structure collapses instantly.

MEME coins operate on a different logic. They do not rely on business plans but on community cohesion and the power of internet culture dissemination. This kind of energy cannot be calculated, but the market sees it very clearly.

**What kind of MEME coins can survive?**

Through years of observation, the MEME coins that can truly withstand bull and bear cycles share several common traits. First is a strong narrative gene—it must be memorable at first glance and evoke recognition at the mention.