The business mantra of us Chaozhou people: Open a big shop in a small place, open a small shop in a big place. New streets should have old shops. If the goods pile up, customers won’t come in. If the goods are sold, the place is full of customers. Sweet talk brings a three-point profit. High prices make customers turn back. Human feelings should leave a good impression. Thin profits can lead to more sales. Honesty keeps customers coming back. Small money can accumulate into a mountain. Small profits earn long-term. Hidden treasures are in cold markets. Details reveal the true skills. Don’t push away business opportunities. It’s better to be determined and endure hardship. Earning money relies on research. It’s better to sleep on the floor than not to be the boss.

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