The branding shift is clever: Poly instead of Polymarket. Sometimes the best moves are the simplest ones. A shorter ticker, cleaner identity, easier for users to remember and share. In the prediction market space where every detail matters, this kind of rebranding can actually impact how traders talk about the platform. Whether it's a visual refresh or a deeper repositioning in the decentralized finance ecosystem, cutting through the noise with a snappier name is solid strategy. Curious to see how the community responds to the new direction.