Tokens like Pepe have recently plummeted, and the underlying tactics are actually not complicated. The big players on the BSC chain basically follow the same playbook — aggressively pumping the price to attract buy-in early on, then dumping when retail investors follow in. The token price drops straight from the peak, leaving no chance for a rebound. This classic "pump and dump" pattern of harvesting retail investors is common in the BSC ecosystem, with small-cap tokens especially becoming the bankrolls for the big players. To make money in these projects, you first need to figure out whether you are being used as a bagholder.