On-chain liquidity is experiencing a revival, with the Solana Launchpad platform, led by PUMP, continuously introducing new features and narratives. This article will explore the latest developments, competitive strategies, and future outlook of platforms such as Pump.fun, BONK.fun, and Believe. (Background: The meme coin launch battle between Pump.fun and Letsbonk.fun, which one will emerge victorious?) (Background information: Solana founder Toly: Pump.fun can upgrade to a “top global live streaming platform”! Can the creator capital market move further?) After going through the darkest moments, on-chain liquidity has recently shown signs of revival. Several leading Solana Launchpad platforms have launched new products and features, expanding growth space through new narratives, attracting market attention once again and opening a new round of competition. Multiple strategies are being employed, and Pump.fun has regained its position. Pump.fun has regained market attention, with coin prices, revenues, and trading volumes all soaring. From the perspective of coin prices, CoinGecko data shows that the token PUMP has increased by 65.1% in price over the past 30 days, with a circulating market capitalization of about 2.1 billion USD, and FDV rising to 5.94 billion USD, exceeding the public sale valuation of 4 billion USD. This trend indicates that market confidence in Pump.fun is gradually recovering. In the Launchpad battle, Pump.fun's market share has also rebounded. According to Jupiter data, Pump.fun's market share reached 81.2% in the past 24 hours, significantly widening the gap with competing products like Letsbonk and Believe. Previously, Pump.fun had been surpassed and even crushed by its rivals. From the trading data, Dune data shows that Pump.fun's weekly trading volume rose from less than 150 million USD at the end of July to 1.1 billion USD, with daily revenue skyrocketing from 161,000 USD in August to 1.575 million USD, and cumulative revenue has surpassed 830 million USD. According to DeFillama data, in just the past 24 hours, Pump.fun achieved approximately 2.57 million USD in revenue, ranking fourth, only behind Tether, Circle, and Hyperliquid. The recent market warming for Pump.fun is attributed to the effective advancement of multi-layered strategies. In mid-July, Pump.fun announced the launch of a buyback plan. Official website data shows that Pump.fun has used over 457,000 SOL to purchase PUMP tokens, worth over 84.97 million USD, accounting for 6.158% of the total circulating supply. In the past month, Pump.fun's income and buyback expenditure have exceeded 100% multiple times, effectively reducing circulating tokens and providing certain support for short-term token prices. According to Token Unlocks data, the next unlock date for PUMP is July 2026, providing a time window for the project to continue tightening market circulation. The following month, Pump.fun launched the Glass Full Foundation to inject liquidity into specific ecosystem tokens. Dune data shows that Pump.fun has invested over 1.694 million USD to purchase 10 MEME coins on Pump.fun (such as House, Tokabu, Salary, and USDUC). Such actions have activated investor confidence and boosted trading activity on the platform. In early September, Pump.fun focused on the CCM ( creator capital market ) track, launching the Project Ascend update plan, introducing dynamic fee V1 updates, where creator fees will be tiered based on market capitalization. This fee structure applies to all PumpSwap tokens (regardless of new or old), and the Pump.fun protocol fee rate and fees automatically compounded to liquidity providers (including burned LPs) remain the same as before. Dune data shows that in the past 7 days, Pump.fun creator income exceeded 16.266 million USD, far exceeding protocol income; at the same time, the number of independent wallet addresses receiving rewards has risen from 1,898 in early August to 9,065. It can be said that this round of Pump.fun has achieved a phased revival through strategies such as token buybacks, liquidity injections, and incentivizing creators, but it has not fully returned to historical peak levels. The co-founder of Pump.fun has boldly stated that the market is expected to return to the “trench” boom of Pump.fun in Q4 2024, and this time the increase will be even higher. Unlike before, this time Pump.fun is shifting its strategic narrative focus to CCM, and whether it can maintain sustainable vitality and growth remains to be seen. Market share plummets, BONK.fun seeks new growth points. Unlike the revival of Pump.fun's heat, BONK.fun's market share has experienced a rapid decline. Dune data shows that as of September 10, BONK.fun's core indicators have significantly dropped, with daily token deployment share falling from a high of 74.5% to 2.7%, daily token graduation share dropping from 88.8% to 1.2%, and trading volume share sliding from 86.4% to 3.2%. Clearly, BONK.fun has lost its market advantage at this stage. After experiencing a rapid shrinkage of market share, BONK.fun is attempting to save itself through various means. On the one hand, BONK.fun continues to push for a token buyback and burn mechanism to stabilize its ecosystem. Official data shows that as of September 11, BONK.fun has generated over 319,000 SOL, with 35% used for buybacks and burning BONK tokens, continuously reinforcing the deflationary logic. At the same time, the treasury strategy has also injected a new narrative into BONK, as the Nasdaq-listed company Safety Shot recently launched the BONK treasury strategy, completing financing of 5 million USD in cash and 25 million USD in BONK tokens (paid by BONK founding members). Simultaneously, on the narrative level, BONK.fun is rapidly adjusting its direction, focusing on the ICM ( Internet Capital Market ) track. Recently, BONK.fun announced a partnership with WLFI, making it the official Launchpad platform for USD1 on Solana, where the ICM protocol Freya Protocol supported by USD1 is about to launch on BONK.fun. Furthermore, WLFI has announced a collaboration with BONK.fun to launch the Project Wings plan, aimed at providing promotional rewards for eligible participants trading USD1 pairs on BONK.fun. Not only that, in response to Pump.fun's focus on live broadcasting features, BONK.fun has also chosen to respond positively by recently announcing the integration of Kick, allowing creators to live stream on Kick. From the performance of BONK prices, these measures…
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