Fire your marketer if:



• They think holidays are a low crypto season
• They set budgets assuming $10 per retained user
• They insist that InfoFi is a great instrument
• They expect retention of mercenary capital
• They say "we failed because the market is bad"
• They don't criticize your product and don't suggest improvements
• They don't read Web2 marketing studies
• They don't know that in 2025 the avg user cost in fintech was $150+
• They never heard about CustDev
• They see marketing as "post on X" & "buy mentions"
• They don't know what Similarweb is
• They don't review marketing strat quarterly
• They have another part-time job

Now I'm ready for your hate show.
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