2026-01-11 15:28:16

Another traditional giant has entered the scene. Guizhou Aimaotai Digital Technology Co., Ltd. was officially established recently with a registered capital of 600 million yuan, fully owned by the well-known liquor company Moutai Group.

Just by looking at the scope of business, one can sense the clues—Internet live streaming, blockchain software and services, integrated circuit chips, industrial Internet data services. This is not just a simple digital upgrade; it clearly aims to make a splash in the Web3 and chip fields. From brewing to blockchain, from traditional manufacturing to digital ecosystems, such cross-industry layouts are not uncommon in the industry, but coming from a leading company with such heavy capital investment is still worth paying attention to.

This reflects a trend: more and more traditional industry leaders are taking blockchain technology seriously, no longer treating it as a mere buzzword. Whether it’s supply chain traceability, user operations, or digital asset innovation, these are gradually becoming real needs. For the entire Web3 ecosystem, the more participants there are, the richer the application scenarios will be.

View Original

This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.

11 Likes

Reward
11
7
Repost
Share

Comment

0/400

ApeEscapeArtist

· 15h ago

Investing 600 million, Maotai really wants to play.

View OriginalReply0

blockBoy

· 15h ago

Moutai is also starting to play with blockchain, now traditional companies are really panicking Investing 600 million, it seems it's not just a gimmick Brewing, chips, and Web3—this leap is quite bold What about real demand? It's probably just another scheme to harvest retail investors Supply chain traceability is somewhat interesting, but it depends on how it will be implemented later Traditional bigwigs entering the scene = good news? I don't think so, it's all just tricks A bunch of giants coming in only complicates the ecosystem, so annoying This is the right path, stop just hyping concepts all the time

View OriginalReply0

SybilSlayer

· 15h ago

600 million invested, Maotai is really going all out Wait, are they planning to put Feitian Maotai on the blockchain? Honestly, I'm a bit curious about what tricks they might play Maotai is here, big companies really can't sit still All I can say is that traditional giants' financial strength is indeed outrageous Feels like another prelude to a wave of cutting leeks But there is indeed some imagination space in supply chain traceability 600 million in registered capital, I'm shocked, this is serious Still the same question, are the rich and foolish rushing in? Now it's all good, even Baijiu will be tokenized

View OriginalReply0

FallingLeaf

· 15h ago

600 million invested in blockchain, Maotai is really going to play Wait, a liquor company making chips? That's a big leap Speaking of supply chain traceability, it’s indeed quite interesting Mainstream participation is a good thing; the ecosystem needs real talent and skills It would be amazing if they can develop a traceability system for their liquor

View OriginalReply0

MidnightSnapHunter

· 15h ago

Moutai is starting to get into Web3 now. Is this really serious this time? 600 million is not a small number. Now even liquor sellers are moving into blockchain, traditional giants are really getting anxious. Supply chain traceability is indeed a necessity, but how far Moutai's moves can go remains to be seen. It's both blockchain and chips; this crossover is quite bold. Just not sure what will come out of it in the end. Every day they talk about Web3 application implementation. It seems that big companies are really starting to take it seriously.

View OriginalReply0

BearMarketSurvivor

· 15h ago

Moutai wants to play with blockchain? Investing 600 million isn't just talk anymore Blockchain is finally being taken seriously, and traditional giants are starting to get serious Will this cross-industry move bring some new tricks? But it seems this time it's not just a gimmick With a registered capital of 600 million, Moutai is really all in on Web3 Supply chain traceability definitely has demand, and pairing old white liquor with blockchain is actually quite fitting

View OriginalReply0

SudoRm-RfWallet/

· 15h ago

Moutai is here, indicating that this wave is not just hype. Is blockchain really about to be implemented... a bit期待. Investing 600 million, traditional giants still need to take it seriously. But Moutai making chips? That's quite a leap. Supply chain traceability is indeed needed, and the alcohol industry is the most suitable. This time, it won't be another air project, right? Leading companies taking the lead, the ecosystem will indeed be different. From brewing to Web3, daring to do everything.

View OriginalReply0