Drugmakers Reassess Europe As Trump Overhauls Drug-Pricing Rules

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(MENAFN- Swissinfo) The US president’s Most Favoured Nation drug-pricing policy has triggered an earthquake across Europe as pharmaceutical giants scramble to protect their bottom lines. This content was published on March 20, 2026 - 09:00 10 minutes Jessica Davis Plüss (text) Pauline Turuban (visuals)

As the first anniversary of Donald Trump’s Most Favoured Nation (MFN) drug-pricing executive orderExternal link approaches, the policy, which is aimed at cutting US healthcare costs, is no longer just a protectionist threat on paper. The order, which effectively forces pharmaceutical companies to charge US consumers the same as in other wealthy countries, has started to gain teeth.

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