Passing the torch is not just about stepping into the office of the previous generation. For the new generation of manufacturing youth, it also means finding new ways to pass through the “triple gates” of stock competition, overseas expansion challenges, and intergenerational inheritance. On March 22, 2026, an organization that has gathered more than 5,700 manufacturing successors worldwide—“Factory Second Generation GOGOGO”—will hold its third-anniversary key event in Foshan.

Factory Second Generation GOGOGO One-Year Event Site

At the same time, “Yicai Finance” YiMagazine will serve as a strategic partner, participating in and documenting the “Manufacturing Overseas Expansion and Successor Mutual Aid Forum”. This is not just a celebration but also a collective inquiry into real-world challenges. We aim to explore with this unique community: in today’s era of widespread “involution,” can “mutual aid” become the strongest leverage for the new generation of manufacturing to break through?

Factory Second Generation GOGOGO Two-Year Event Site

The growth trajectory of “Factory Second Generation GOGOGO” offers a vivid glimpse into the mindset and behavioral shifts of China’s new manufacturing generation. Over three years, it evolved from an online mutual aid idea originating on Xiaohongshu into an ecosystem network spanning 23 countries and regions, with over 5,700 real-name members. More notably, it has generated tangible business results: actual business orders facilitated among members have exceeded nine figures. This initially validates that “mutual aid” here has evolved from emotional resonance to a new type of production relationship experiment capable of producing real transactions and trust capital.

Huang Xieyi Attends 2024 First Financial Future Business Show Forum

Founder Huang Xieyi summarizes the deep challenges of succession as “three gates”: entering the world, entering the industry, and entering the heart. “Passing through these barriers relies heavily on personal exploration. We believe that sharing experience, resources, and even risks is a more efficient way to cope with this uncertain era.” This precisely explains why the third-anniversary forum will focus entirely on the most pragmatic and urgent topics: “Successor Mutual Aid” and “Manufacturing Overseas Expansion.”

A Clear Agenda Without Fluff:

Come here to hear practical insights on how to “avoid pitfalls” and “fill gaps”

Unlike typical social gatherings, this forum’s agenda is filled with a pragmatic focus on problem-solving. Speakers come from frontline transformation roles, addressing core issues:

• Hear from those who have turned the tide: Huang Xiangyu of Heying Apparel will review how he led a near-bankrupt factory to successfully pivot to C-end new retail;

• Dissect value redefinition: Shen Zhengwen of Fadio will share how the home furnishing industry has achieved value leap through new processes, new materials, new aesthetics, and new marketing;

• Cold analysis from scholars and capital perspectives: Professor Wu Fei of Shanghai Jiao Tong University’s Advanced Finance Institute will analyze from a corporate finance angle how personal IP of entrepreneurs can impact company valuation and financing costs, providing underlying financial logic for building brand reputation;

• Honest dialogue between two generations: In the roundtable “Breaking the Pattern of Successors,” successors and their parents will confront real frictions over control, innovation boundaries, and intergenerational collaboration.

• Get frontline reports on overseas expansion: The roundtable “From Workshop to the Whole World” features young overseas market explorers sharing firsthand experiences and lessons learned in supply chain, localization compliance, and channel development.

“We encourage sharing the pitfalls we’ve encountered,” Huang Xieyi admits. “In this rapidly changing era, lessons from failure often have greater public value than success stories.”

Yicai Finance YiMagazine’s Observation and Participation

We have long focused on intergenerational succession and the redefinition of globalization narratives in Chinese industry. This deep involvement aims to closely observe this grassroots effort by China’s manufacturing new generation to explore new collaborative models.

At the opening of the forum, Zhao Jia, Editor-in-Chief of Yicai Magazine, will set the macro trend and the evolution of business civilization as the foundation for the theme of “Mutual Aid Overseas Expansion.” In the highly anticipated roundtable “My Factory’s New Name”, Da Mao, the host of Yicai YiPark, will lead private domain experts, second-generation brand owners, and scholars to explore how personal influence can translate into brand assets and trust in the manufacturing context.** Our role is not only to record but also to ask questions and catalyze thinking, aiming to clarify with participants: how might this spontaneously formed mutual aid network reshape the future manufacturing ecosystem and competitive advantage?

—— About the Event —

Date & Location

Theme: Factory Second Generation GOGOGO Third Anniversary Celebration

| Manufacturing Overseas Expansion and Successor Mutual Aid Forum

Date: March 22, 2026 (Sunday)

Location: Foshan, Guangdong · Fadio Steel Art Center

Strategic Media Partner: Yicai Finance YiMagazine

Capacity: Limited to 200 seats

Registration: Follow the official “Factory Second Generation GOGOGO” platform for access.

See more event guest introductions by swiping

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The narrative of the older generation’s manufacturing industry centers on “exploration” and “struggle.” But in the stories of the new generation of successors, the keywords are quietly shifting to “connection,” “symbiosis,” and “redefinition.” When 5,600 young manufacturing professionals from diverse backgrounds facing similar structural challenges choose to unite and explore together, they may be writing not just the history of individual enterprises but a nascent collective narrative about how China’s manufacturing new generation co-evolves and resiliently goes global.

Yicai Finance YiMagazine looks forward to witnessing and participating in this silent yet potentially far-reaching change in Foshan. On March 22, let’s all be there.

The third anniversary celebration of Factory Second Generation GOGOGO awaits your presence!