BYD Brazil Factory Secures 100,000-Vehicle Export Order

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(Source: Apsoto Automotive Community)

On March 13, 2026, BYD Executive Vice President Li Ke publicly announced in Rio de Janeiro, Brazil, that the company’s factory in Camassari, Bahia, Brazil, has secured export orders for 50,000 vehicles each for Argentina and Mexico, totaling 100,000 complete vehicles.

It is reported that BYD’s Brazil factory officially began production on July 1, 2025, with an initial annual capacity of 150,000 units. The factory mainly produces pure electric and plug-in hybrid models such as the Dolphin Mini, BYD Wang, and Song Pro. In just six months, the first 10,000 vehicles rolled off the line. Facing strong local sales and overseas order surges, BYD has clearly planned to gradually increase the factory’s capacity to 600,000 units. Once completed, it will account for about a quarter of Brazil’s annual vehicle production and is expected to become the country’s largest automaker, as well as BYD’s largest overseas manufacturing base.

Brazil has become a key growth hub in BYD’s globalization process. Data shows that in 2024, BYD’s new car registrations in Brazil reached 76,713 units, a year-on-year increase of 327.68%. In 2025, sales exceeded 113,000 units, rapidly growing from less than 300 units four years ago to become the absolute leader in Brazil’s new energy vehicle market, and the largest single market outside China. To further deepen localization, BYD announced an investment of 300 million Brazilian reais (about $530 million USD) to build a R&D center in Rio. The project will break ground within the year and be operational by 2028, focusing on vehicle power, durability, and performance testing, as well as establishing a tropical climate database to develop models and technical solutions tailored for the South American market.

While making rapid progress overseas, BYD’s domestic market faces intense competition, which is putting growth pressure on the company. In January 2026, domestic sales fell 30% year-on-year to 210,051 units, while exports reached 100,428 units, nearly half of the total sales. In February, due to the Spring Festival holiday, domestic sales declined month-on-month, but exports remained strong, surpassing 100,000 units in a single month. In the first two months of this year, BYD’s export volume exceeded its domestic sales for the first time. Overseas markets are likely to become the main engine for its sales growth.

This article is compiled from reports by domestic and international media.

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