Analysys Report: Q4 Taobao Flash Sales Transaction Share Reaches 45.2%, Basically on Par with Meituan

GateUser-bd883c58 · 2026-03-19T06:53:40+00:00

On March 14th, third-party research institution Analysys released an instant retail market report showing that in Q4 2025, Taobao Flash Shopping's instant transaction market share was 45.2%, Meituan was 45.0%, with a gap of only 0.2 percentage points between the two, indicating that the instant retail market is characterized by multi-platform competition; JD.com's instant transaction market share was 8.4%, ranking third.

GateUser-bd883c58

2026-03-19 06:53:40

On March 14, third-party research firm Analysys released a real-time retail market report showing that in Q4 2025, Taobao Flash Sale will hold a 45.2% share of the instant transaction market, while Meituan will hold 45.0%, with only a 0.2 percentage point difference between them, indicating a multi-platform competitive landscape in the instant retail market; JD.com’s instant transaction market share is 8.4%, ranking third.

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