A recent signal in the crypto sector worth noting—PwC has announced a significant expansion of its crypto business. This move may seem ordinary, but in the context of the overall market, its significance is entirely different.

Remember two years ago? The crypto market was battered by the US authorities. Regulators stepped in one after another, and even projects with some scale were targeted. At that time, many institutional investors chose to stay on the sidelines, fearing accidental missteps. The overall industry atmosphere was—shrink back and wait for the storm to pass.

But now? The wind has shifted. The US regulatory stance has gradually changed from "one-size-fits-all" to "permitting within a framework." This shift appears mild but is actually a major signal.

Old-established accounting firms like PwC are known for their keen sense of smell. They don't gamble on a direction without basis. Now, they are directly increasing their crypto team and resource investment. The logic behind this is clear—the policy environment for this sector is improving, the legal framework is being refined, and entering now can seize the first-mover advantage.

What's more interesting is that once the Big Four accounting firms take the lead, others won't be far behind. It's like a signal light telling all traditional financial institutions and enterprises: now is the time to consider compliant deployment of crypto assets.

From being chased and beaten to proactive institutional entry, the situation in the crypto market is indeed reversing. This is not just an individual choice by PwC but a shift in the attitude of institutional capital. For holders of cryptocurrencies, this change should be understood and prepared for.